M&P Ep. 192 Dakotah Hoogland, Wuvvy

Garrett Clark, joined by Wuvvy Co-owner Dakotah Hoogland, discuss the startup journey for Wuvvy, a blanket company that makes swaddle blankets for all ages. In their interview, Dakotah shares how the company was founded and how the company has managed to scale its business with its increasing demand nationwide. They also discuss how colors for the blankets are picked and where Wuvvy's blankets could be used.

Wuvvy uses stretchy, silky fabric that is durable enough to be used in the home or on the beach. What diversifies Wuvvy from its competitors is its drawstring carrying bag that makes the blanket easy to carry in movie theaters, use for picnics, bring on road trips, and carry on airplanes. Wuvvy blankets also uses bamboo instead of polyester, which makes Wuvvy blankets easier to wash and more durable to bring along.

For more insights on Wuvvy's startup journey, please watch the conversation below:


Meat & Potatoes Podcast is Silicon Slopes longest standing podcast show. The podcast highlights Utah startups and celebrates, promotes, and features business leaders within and outside the Silicon Slopes community.